Branding Project

Branding for the Fit Positive. Fit Positive was founded by the Claire Farrell, a health and fitness coach based in Barna, Galway. Claire offers remote, tailor made fitness and nutrition programmes based on her unique Fit Positive Method. She is on a mission to help her clients level up their health so they can “truly thrive and live with vitality”.

The logo mark reflects Claire’s positive attitude and the continuous, long-term progress her clients achieve. The colour palette is fun yet professional. The branding scope includes; method icons, social media templates, signage, an app icon and an app splash screen design.

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